These days marketing should be more transparent and cross-promotional. In order for everyone to prosper, helping each other do business in new ways is essential. It’s where it’s at baby!
• Cross-promote with businesses that share the same client base.
• Write engaging press releases about your employees (e.g., the personal achievement of an employee like being the first in their family to graduate from college or climb Mt. Everest)
• Start a blog and engage only your clients. What do they want from you? What can you do better? Maybe they could post a picture of your product in use at their house? Answer their questions? Reward your clients when they offer a great idea? Satisfy them when they aren’t happy and let everyone see how you made them happy again?
• Help your clients get business. Be transparent, help them, they will help you.
• Read our blog ;)
• Don’t pay rent. Rent a van. Create a business model that’s on the road. Sell or distribute anything from the trunk. Make-up, clothing, vacations, anything that someone wouldn’t expect.
• The right place at the right time business. Your business moves from one location to another as the market demands and uses vacant storefronts for a month or 2 at a time.
• Put 2 businesses together that you wouldn’t expect. Maybe a bar and a wide screen TV in a department store so your husband can sit-down and have a drink while you're shopping. Think of it, he would be happy to come and you could shop through the Superbowl.
• Create a new business model that caters to the “convenient” factor. Like a ½ hour babysitter service when you have to make that quick run to the store or the bank.
Friday, October 3, 2008
FREE marketing and business ideas
Labels:
Communication tools,
Marketing,
Marketing Tips
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