Need a Vacation? Popular East Coast Beaches

1. Outer Banks, North Carolina 2. Virginia Beach
3. Cumberland Island, Georgia
4. Cape Cod, Massachussetts
5. Kennebunkport, Maine
6. Cape May, New Jersey
7. Daytona Beach, Florida
8. Chincoteague Island, Virginia
9. Newport, Rhode Island
10. Ocean City, Maryland

Everyone is a Kid at the Water Park

A few years ago, the Ahearn/Robinson family completely and totally the indoor water park at the Great Wolf Lodge in Virginia Beach. Might be the perfect winter weekend getaway. To prove that you can find a site for everything, waterparks.com will help you find the water park closest to you. (You can just make out the feet flying up in the rush of water at the bottom of the slide!)

Top 10 Worst Beach Behaviors

1. Wearing a thong when you’ve got jelly rolls.
2. Calling out “shark” to clear crowded waters.
3. Wearing a suit that matches your spouse’s.
4. Kicking sand on a sunbather.
5. Gawking.
6. Not digging your umbrella in deep enough.
7. Leaving cigarette butts behind.
8. Throwing your fishing line in amongst swimmers.
9. Pilfering eggs from protected turtle nests.
10. Losing your suit in a big wave.

Quad: Elegant and Cost-Effective Alumni Magazine

Riverdale Country School in New York has entrusted us with designing their biannual alumni magazine for many years. Providing education to boys and girls through twelfth grade, Riverdale is known for its challenging curriculum as well as its emphasis on developing creativity, independence and moral integrity. The two-acre campus looks like a park and has been featured on many Quad covers. To keep costs manageable, the inside pages are two-color allowing us to show off our talent with black-and-white photographs. Action Graphics in New Jersey does a fine job with the printing.

Web 2.0: What is it and does it work

It's hard to define Web 2.0. But as someone who directly states the obvious and doesn't spin, Web 2.0 is not a tangible service or product to sell. It's the web as it's being used, today with services and communities interacting with each other like blogging and social sites and how to capitalize on them. Integrating this new way of communicating into marketing campaigns and actually help companies to make money is a challenge and the jury is still out.

We are sure some readers will disagree with this simple definition but it offers a "step" in the right direction in simply defining Web 2.0 for smaller companies.

We have found a few articles that clarify what 2.0 is and a case study that shows how it can work:

http://www.clickz.com/showPage.html?page=3625146

http://www.boxesandarrows.com/view/the-trouble-with-web

http://humanvoice.wordpress.com/2008/07/10/monetizing-web-20/

More on Rand

According to graphic designer Louis Danziger: He almost singlehandedly convinced business that design was an effective tool. [. . .] Anyone designing in the 1950s and 1960s owed much to Rand, who largely made it possible for us to work. He more than anyone else made the profession reputable. We went from being commercial artists to being graphic designers largely on his merits

Make the unfamiliar, familiar!



For more information on Paul Rand and his corporate communications career and theories go to Wikipedia.

What is graphic design?

The best definition of graphic design by one of the most famous designers in the world:

Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.

Paul Rand